Thinkific vs Teachable


If you are looking for a platform to create and host your course online, you’ve likely heard of these two companies.

Both Thinkific and Teachable are popular online course hosting platforms. And since both platforms are highly rated by their users, it can be difficult to decide which one is going to be the right fit for your business.

In this article, we will do a thorough comparison of the two platforms side-by-side, so you can hopefully make up your mind by the time you finish reading the article.


Let’s get right into it.



You get a total of four options with Thinkific which include free, basic, pro, and premier plan. The prices are as shown below if you opt for its yearly plan.


Alternatively, if you sign up for its monthly plan, you will have to pay quite a bit more.


The free plan is good enough for testing its core features, but you can only host a limited number of courses, which makes it not so ideal if you are serious about selling your courses.


The basic plan comes with a few more extra features, such as unlimited courses, affiliate reporting, and custom domain.


The pro plan is Thinkific’s ‘recommended’ plan. The plan comes with every feature you need to get your course up and running.


Finally, you can go with the premier plan if you have many students, and you are serious about scaling your online course business.



Teachable offers three plans in total: Basic, pro, and business. The company does not offer a free plan, although you can sign up for a 14-day free trial when you first join.

The image below shows its annual price.


And the monthly price.


With the basic plan, you get access to features, such as integrated payment, basic comments, student management.


The pro plan provides quite a few additional features including an integrated affiliate program, course completion certificates, and advanced reports.


The business plan includes advanced developer customization, custom user roles, and bulk import students, along with all the features from the previous plans.



Overall, both platforms offer exactly the same price at $99 a month for their ‘recommended’ plan.

So I’d have to say neither platform has an advantage over another in terms of price.

If I had to be nit-picky, I’d give a slight edge to Thinkific since the company offers a free plan.

Teachable gives a 14-day free trial, which is more than enough time for you to test the product, but your account will expire after the trial period.



Thinkific’s platform gives you the ability to engage your students with rich multimedia content using videos, quizzes, surveys, and many more.


It’s also easy to customize your course even if you lack technical expertise. Just a few clicks of a button is all you need to customize most features on its platform.


Additionally, Thinkific offers many different themes that are specifically designed for selling courses. These themes come with course review sections, curriculum, and pre-built instructor, just to name a few.


Features that come with its most recommended plan

  1. Private and hidden courses
  2. Advanced course pricing options
  3. Membership and bundles
  4. Certificates for students for completing the course
  5. Advanced customization
  6. Priority support

Additional features:

  • Drag & drop builder that allows you to easily customize different sections of your pages
  • Custom domain name
  • Access to HTML and CSS for those who are developers
  • Direct payment processing integration with PayPal and Stripe


With Teachable, you can create lectures using its power editor, which allows you to design multimedia lectures, just like Thinkific.


The platform also comes with a flexible page editor which is useful for customizing a sales page to suit your needs.

Features that come with its most recommended plan

  1. Integrated affiliate program
  2. Completion certificates
  3. Upsells
  4. Advanced reports
  5. Graded quizzes
  6. Drip course content

Additional features:

  • Custom domain
  • Can easily track sales and student insights
  • Assign roles to team members
  • Unlimited bandwidth, courses, coaching services, and students on all plans
  • Can talk to students live
  • Schedule calender for coaching appointments
  • A 2048-bit SSL certificate for extra security
  • Only work with PCP level-1 compliant payment providers
  • One-step checkout process


Thinkific has a few advantages over Teachable.

First, you will have access to a visual site editor which comes with a live preview. The live preview allows you to view the changes you make live.

With Thinkific, you can copy lessons between courses and import quizzes. You can also create surveys and custom presentations. Additionally, the platform has a video library where you can access your old videos and re-use them if you wish.

If you are a developer, you will also enjoy the fact that you can access its HTML and CSS editor.

Moreover, you will have access to a student dashboard with member-only content, along with content-locking, and course-prerequisite features.

But that doesn’t mean Teachable doesn’t have its advantages.

Teachable comes with better analytics. The platform also natively supports Google and Apple pay.

Additionally, Teachable offers live chat support which is absent in Thinkific.

Moreover, Teachable’s check out process is superior to Thinkific as it provides a one-step checkout process as opposed to Thinkific’s two-step checkout process

Overall, you should have absolutely no problem designing a professional course with Teachable.

But if you are looking for an online course platform that is more feature-rich and allows you to have more control, then Thinkific may be the right choice for you.



There are several reports you can access in Thinkific.

Orders report

This report allows you to keep track of subscriptions and sales. On the page, you can see all the sales, which comes with the information about the buyer as well as the referral source.


Users report

Users report lets you see information about the students. In the report, you can see the number of enrollments, name, email, and the amount that your student spent.


Progress reports

Progress reports provide information about students’ activities. You can view information about when the student started the course, view and completion rate of the course, the last time they signed in, and the date they completed the course.


Additionally, you can export data as a CSV as shown below.


Cohort reports

Thinkific refers to cohorts as a group of students who started the course at a similar date.

For example, all your students who joined your course in December would be referred to as the December cohort.

Cohort reports give access to the completion rate of students by cohort. You will be able to access the timeline as well as the average completion percentage of cohorts.

You can access cohort reports as shown below.


This is what you will see in your cohort reports.


Group reports

Additionally, it’s possible to export progress per group.



You can access Teachable’s reporting by clicking on the “Reports” button in the dashboard.


The platform comes with five different types of reports which include quiz scores, leaderboards, lecture completion, video engagement, and video stats.

Quiz scores

This section shows the quiz scores of your students. You can see metrics, such as average score, minimum score, maximum score, and a total number of completed quizzes.



The leaderboards display students’ progress levels and their enrolled dates.


In case you want to view your student’s profile or contact them via email, you can click on the icons on the right-hand side.


You also have the option to export your leaderboards as a CSV file.


Lecture completion

The lecture completion report consists of the student breakdown and the percentage breakdown.

The student breakdown section displays the segment that your students are part of, the number of students in each segment, and the average completion rate of the segment.


The percentage breakdown displays the number of students that are in each ‘percentage of course completed’ segments


Video engagement

The report shows the performance metrics of your videos on the platform. You can see metrics, such as the total hours of videos watched, the average engagement rate, total times your video loaded, total visitors, and total plays.

These metrics include all videos that are hosted on the platform.


Video stats

The video stats report is for viewing the performance of each individual video. You can only view the stats of videos that are directly uploaded to the Teachable platform.

If you embed your videos from other platforms, such as YouTube, the stats won’t display for those videos.

The metrics on the page include engagement percentages, play rate, loads, visitors, and plays.



All in all, I’d have to give the upper hand to Teachable when it comes to reporting.

In my opinion, the platform displays metrics that are relevant in a way that’s easy to follow.

That is not to say Thinkific’s reporting is poor, but I just personally find Teachable’s reporting to be more simple but relevant.

But a lot of it comes down to personal preference, so I suggest you check out both platforms and make up your own mind.



Thinkific integrates with thousands of third party applications. You can integrate Thinkific with applications in many different categories which include E-commerce, automation tools, analytics, email marketing, student success, and growth tools.



Using Zapier, you can also integrate Teachable with any app you want.



You will have no issues integrating either one of the platforms with third-party apps.

Customer support


Thinkific provides two ways their customers can contact them: Phone and email.



With Teachable, you can either send an email or you can contact its customer representative via live chat. But the platform only offers live chat support for the users that are currently on the pro plan or above.



Overall, it mostly comes down to your preferred method of communication. If you like to get help over the phone, then Thinkific’s customer support will appeal to you more.

If you prefer to get help via live chat – assuming you are on the pro plan or above – you will like Teachable’s customer service more.


Both Teachable and Thinkific are fantastic platforms for hosting your online course.

If you are looking for an online course platform that is simplistic and intuitive while providing most of the features you need to create an awesome course, then Teachable may be a good fit for you.

If you want to have access to more features just in case you need them in the future, then I suggest you go with Thinkific for peace of mind.

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