Best landing page builders in 2021

What is the Best Landing Page Builder?

Clickfunnels

Price

Clickfunnels has a 3-tier pricing structure.

Its first plan costs $97 a month and offers the most basic features, which include 20 funnel building capacity along with 100 sub-pages limit.

The next level plan allows you to build funnels and build sub-pages with no limitations. The plan also provides you with better customer support features. The cost is $297.

Clickfunnels most expensive plan takes a big jump in price point at $2,497, which costs greater than ten times its middle-tier plan. The plan has extra features in addition to online courses and training.

Ease of use

Clickfunnels is designed for people with no technical expertise, which makes it relatively easy to use if you are willing to spend a little bit of time getting used to the platform.

Everything is done in a drag-and-drop manner, so no coding is necessary for the most part.

However, the platform added a lot of new features in the past few years, and it can be overwhelming initially.

But Clickfunnels does a pretty good job of helping its users to navigate through the platform with the training it provides.

Features

  • Webinar, auto webinar, sales, membership, and hangout funnels
  • A/B split tests
  • Priority support
  • Custom domains
  • Email integration
  • Click-through tracking
  • CRM integration

Integration

Unbounce

Price

Unbounce’s pricing plan offers four options.

The first plan costs $80 a month and comes with the capacity of 500 conversions, 20,000 visitors, and 1 connected domain. These limits increase with each higher-priced plan.

The A/B test feature only comes with the second plan, which costs $120. Since A/B test is pretty much essential for any serious online marketers, you could argue their lowest plan starts at $120 a month.

The third plan offers higher limits for traffic, and quick loading Accelerated Mobile Pages (AMP). The most expensive plan includes everything from the preceding plans along with the highest band-width.

Ease of use

With unbounce, it’s straightforward to build professional looking pages with no prior knowledge of HTML or coding.

As with most other popular landing page platforms, Unbounce users a drag-and-drop builder. This allows you to easily import and adjust texts, images, and videos with just your mouse.

You will also get access to 100+ templates, which are easily customizable.

Additionally, you will be thoroughly introduced to the core features of the platform when you first sign up.

Features

Integration

Instapage

Price

Instapage really only offers one fixed pricing, which is a business plan, and it costs $149 a month. Beware that this price is only for those who sign up for its annual plan. If you opt to pay monthly, then the price shoots up to $199 a month.

The business plan comes with features, such as A/B testing, limitless conversion, and integration with many other software. Realistically, this plan should suffice if you are a beginner online marketer.

That said, if you want a more premium plan, you can opt for its custom plan. With the custom plan, you will have access to 1-on-1 help from its manager, VIP access to new features, and many more.

Ease of use

Instapage offers outstanding flexibility with its software.

Although the platform comes with many high-quality templates, you can still customize every element on your page however you want it.

It’s straightforward to integrate with other software, and easy to embed the page to your WordPress website.

Features

Integration

Leadpages

Price

Leadpages offers three plans in total.

The standard plan only costs $27 a month if you opt for its annual plan. The plan provides all of the basic features you need to start building your landing page, but it comes without the A/B test feature.

The pro plan, which the company claims is the most popular plan, offers important features, such as unlimited A/B testing, and online sales and payments, The plan costs $59 a month, which, once again, is a discounted price for those who opt for the yearly plan.

The final plan takes a steep jump in price as the plan costs $239 a month. The plan comes with advanced integration along with 1-on-1 help from Leadpages specialist who will help you set up your account.

Ease of use

The platform is easy to integrate with CMS, whether you’re on WordPress, Wix, or Squarespace.

Furthermore, you will have access to easy-to-use leadbox features, which will help you capture extra leads.

Tracking opt-ins is straightforward, and you can easily export data in excel formats.

If you want to carry out a split test, the software supports the easy-to-implement A/B test feature.

Features

Integration

Landingi

Price

Landingi comes with three plans, which include core, create, and automate plan.

The core plan, which costs $29 a month, only allows 5,000 unique visitors a month, and it is missing some important features, such as integration with email, zapier, and CRM. It also doesn’t have the split test capability.

The create plan allows 50,000 visitors and comes with access to all of the integrations that are available in Landingi. Yet, it still doesn’t offer the A/B testing feature. It’s also missing autoresponder and funnels just like the first plan. The plan costs $55 a month.

The Automate plan gets you all of the features that are missing in the lower-priced plans. The price is set at $79 a month. This is likely the plan you’d want to pick if you are serious about building a proper landing page.

Ease of use

Although not as expensive as some of its competitors, Landingi offers many useful features along with its intuitive interface.

The software comes with customizable templates and allows you to easily move elements from one page to another.

It also seamlessly integrates with many email autoresponders and CRMs.

Features

Integration

Lander

Price

Lander’s basic plan comes at $16 a month and includes 5,000 visitors a month with 3 custom domains. The basic plan also comes with the A/B testing and email marketing integration, which are essentials for high converting landing pages.

The professional plan sees a steep jump in price at $83 a month. It provides higher limits for both visitor numbers and custom domains. Additionally, the plan offers integration with other software, such as Zapier, Marketo, and Salesforce. You will also get technical support with the professional plan, which is absent in the basic plan.

Ease of use

Lander’s interface is simple and intuitive. Its basic interface allows you to build a well-functioning landing page without feeling overwhelmed in the process.

Basic landing page tools, such as image, video, text, and button are organized on the right side of the editor, and you can implement and modify all features with just a few clicks.

Features

Integration

Optimizepress

Price

Essential plan is the most basic plan from Optimizepress, and it only costs $99 a year. With the essential plan, you will have no limit for traffic and leads to your landing page. You also get other basic features, such as integrations with other software, product updates, and email support.

Business plan costs $149 a year, and you get the option to add scarcity alerts to your landing page, which may help with your conversion.

Suite plan is the most expensive plan at $199 a year. You will get access to many more useful features, such as the ability to build funnels, checkouts, opt-in forms, and A/B tests.

The possible downside of the pricing plan for Optimizepress is that there’s no option to opt for a monthly plan. So you would be getting a good deal if you are committed to using Optimizepress for a year, but you may be wasting money if you decide you want to move onto another software after a few months.

Ease of use

There is not much of a learning curve with Optimizepress if you know how to navigate through WordPress. If you have experience using any other landing page builder, you will have no problem adjusting to Optimizepress.

Features

Integration

Elementor

Price

Elementor offers a free plan, which is great because you can try it out and see if you like the software with no risk. The free plan provides drag-and-drop editor, responsive editing, and numerous basic widgets and templates. The plan gives access to enough features so you can familiarize yourself with the software.

Personal plan costs $49 a month. You will have access to many more high-quality widgets and templates. Furthermore, the plan comes with theme, form, WooCommerce, and Popup builders. The builders allow you to customize your page however you want without any coding necessary. Also, you will have support and updates for one year.

Plus and Expert plan cost $99 and $199, respectively. They practically provide the same features as the personal plan, except that you can use the software on more sites.

Ease of use

With Elementor, you are able to create original, aesthetically pleasing pages instead of being stuck with the original templates of WordPress pages and posts.

It really is a drag-and-drop page builder since you can literally move different elements around by dragging them across the page.

The live feature allows you to see exactly how your pages are going to look to website visitors instead of having to second guess.

Features

Integration

Ucraft

Price

Ucraft’s free plan allows you to create up to 15 pages of a website. Even with the free plan, you get access to its 24/7 support. The plan doesn’t support hosting products on your website or payment methods, which can be problematic if you do e-commerce.

Pro website plan comes at $10 a month, and you get access to more tools and integrations. The plan also supports Stripe and PayPal, which are absent in the free plan.

Pro Shop plan costs $21 a month. The plan allows you to upload a digital product file at 1 GB per file. You can also export your product listing to platforms, like Amazon and eBay. This is an ideal plan if your business is focused on selling physical and digital goods.

Unlimited plan is the most expensive plan at $69 a month. The name is self-explanatory. You can list unlimited number of products, and the file size limit for digital products is 10 GB.

Ease of use

Features

Integration

Wishpond

Price

Wishpond encourages you to set up an appointment with its specialist to determine the plan that will suit your needs.

Below is the old image of standard plans that they used to offer, which can give you an approximate idea of how much your plan will cost. But you will have to set up an appointment to get a specific quote.

Ease of use

Features

Integration

Hubspot

Price

Hubspot has three pricing plans for its users.

Starter plan comes with features that are designed to help attract, understand, and engage your leads. The plan costs $45 a month for an annual commitment.

Professional plan costs $800 a month with an annual commitment. You will gain access to features that are focused on automation, personalization, and optimization of conversion rates.

Enterprise plan unaffordably expensive at $3200 a month. But as the name suggests, it is not for a small business owner who is just getting started. The plan offers advanced features, which include advanced reporting, and helps with team management.

Ease of use

Features

Integration

Shortstack

Price

Business plan is the most basic plan that Shortstack offers. The plan allows you to build a page that can receive up to 10,000 entries and 50,000 page views. You will also receive features, such as website embedding, and entry transfers via form integration.

Agency plan is the next higher plan. Apart from higher entries and pageviews, the plan comes with features, such as video upload contests, unique coupon codes, and white-label campaigns, just to name a few.

Brand plan will cost you $499 a month, and it features a dedicated account manager as well as 5 team member seats.

You will receive a 20% discount on any one of these membership plans if you commit to it for one year.

Ease of use

Features

Integration

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